Our story

The flagship store has always been located in the heart of Stockholm at the corner of Strandvägen and Grevgatan. Here we’d like our visitors to feel at home and relax while exploring our assortment and made-to-measure possibilities. Since 2014 we are proud to offer both our assortment and personal services online.

We go above and beyond to make sure you are satisfied and find garments meeting your personal needs and preferences. Many times one is only in the need of some inspiration, in the store you are welcome to finger fabrics and hardware, get some style advice and of course, try our clothes on. When it comes to creating an outfit, making your personal choices – the right details, the right colors – it can and should take time.

Sustainability is a product of our job. Designing and developing products with the right attitude is very important for us. It’s our passion to create pieces that can and will be loved for ages. That is accomplished by having a humble approach to what timeless esthetics means while sourcing the best quality materials possible.

In store and online you will meet the dedicated team of Rose & Born with extensive knowledge in style, materials and tailoring. Feel free to drop by or send us an email, we will be more than happy to see you!

Since 2019 we offer a personalised made-to-measure service in and around the Zürich region, Switzerland. We welcome you to book an appointment where we visit you at home or at the office for a first consultation and personal fitting. To read more about made-to-measure and request an appointment, click here.